Pianu
Brand identity and app design for an online music education platform
Revolutionizing Musical Education for Children
Parents and students often face numerous challenges when it comes to pursuing musical education. Traditional music lessons require significant time commitments and can be prohibitively expensive for many families. To compound these issues, students may perceive these lessons as tedious, leading to a lack of interest and dwindling motivation.
Pianu's web application has been metamorphosed to address these very challenges. We transformed Pianu's web app by incorporating engaging gamification elements that redefines user experience.
The brand has been completely overhauled, presenting a fresh and dynamic identity. Most significantly, the traditional music learning model has been revolutionized. Music education has now become more accessible than ever before, and most importantly, it's engaging and enjoyable for children. This exciting transformation is reshaping the way children experience music learning.
What We Did
Brand Positioning
Logo Design
Brand Identity
Brand Guidelines
App Design
Creative Asset Creation
Innovative Logo Design Embodying Pianu's Commitment to Music Education
We reimagined the logo to be both modern and playful. The icon was thoughtfully designed to encapsulate three distinctive elements: at one glance, it suggests a hand positioned to play the piano. From a different perspective, it mirrors the layout of piano keys. And most strikingly, when viewed from above, the icon beautifully captures the likeness of a grand piano.
